Category Archives: Uncategorized

ION Orchard Mall wins Gold Prix d’Excellence Award

ION Orchard shopping mall has won the Gold Prix d’Excellence Award presented by the International Real Estate Federation (FIABCI). The Singapore mall was the only shopping centre to win at this year’s awards, acknowledged for both its design and project planning. The FIABCI Prix d’Excellence Awards recognises projects that embody excellence in real estate and […]

Game of Thrones perfume, the secret ingredient – Dragon’s Blood

The Game of Thrones Fire and Blood Perfume is Inspired by Dragons The Game of Thrones Fire and Blood Perfume offers the perfect way to commemorate the recent premiere of one of the most highly anticipated HBO shows on television to date. Inspired by the hugely successful book series, ‘A Song of Ice and Fire,’ […]

Forbes – The Secret Weapon Luxe Hotels Use To Lure Guests In

“Next time you step foot in a luxury hotel, take a minute to consider the many ways your senses are stimulated by the design, lighting, music, and, nowadays, scent. Many luxury hotels are making an effort to draw guests in with specially made scents that are piped into lobbies and common areas to subtly shift […]

Smell like French perfume, Lose Weight

  …”Designed at the Parisian perfume house Robertet, the product contains a ‘feel-good’ chemical that creates a sense of pleasure and wellbeing in the wearer, according to the company, which reduces stress and hinders compulsive eating habits. The main ingredient in PRENDS-MOI is Betaphroline, which reacts with keratinocyte cells in the skin to release beta-endorphins that […]

Pope Benedict XVI gets it On! With His Own Custom-Made Cologne that is

For a man of god, the Holy Father certainly has expensive tastes. Being the Vicar of Christ, he has access to the countless wealth of the church and certainly has the authority to spend it on what he wills. A custom cologne designed just for his own self though may be taking things a bit […]

N.Y. grocery turns to scent marketing

July 18, 2011 11:19 AM N.Y. grocery turns to scent marketing   (CBS News)A supermarket chain thinks the fastest way to its customers’ pockets is through their noses, so it’s filling up the aisles with intoxicating, artificial food aromas to entice customers to buy.A Net Cost supermarket in Brooklyn, N.Y., has specialized scent machines mounted […]

33 Week Pregnant Shopper Labouring for ION Orchard Scent

…” Hope this finds you well. I have a rather weird request but I hope you’re able to help me. I’m 33 weeks pregnant and I’m starting to plan for my delivery which can happen anytime 4 weeks from now. Being a rather avid shopper, I spent a lot of time shopping at ION during my […]