The Duchess of York is facing a £20,000 clean-up bill after nearly burning down her house as she left a scented candle alight in her lavatory.
Archive for January, 2008
Fire at Fergie’s home after scented candle left alight in the loo
January 31, 2008Gilly Hicks Sydney, an X-rated Abercrombie?
January 30, 2008The new brainchild (or should we say ‘sex’ child) of the Abercrombie family – Gilly Hicks.
See the video clip if you dare…http://www.gillyhicks.com/
True to the Abercrombie & Fitch brand, ScentAir deployed A & F’s scent signature using ScentAir’s HVAC scent delivery system.
If you visited an Abercrombie store, or more so if you have visited more than one Abercrombie’s store you will notice the mood the fragrance creates (together of course with other visual / auditory cues).
It is useful to note that generally scent is most effective when deployed subtly, however the Abercrombie & Fitch brand demands an extreme in-store experience to remain true to itself.
Follow your Nose to a New Home
January 28, 2008“It’s not the new open floor plan or the designer faucets or even the trendy wall colors. No, it’s the smell. It very well could be your nose that determines the next place you choose to call home. The role of scent is a huge factor when it comes to model homes for homebuilders, assisted living facilities and other dwellings that you want to spend a lot of time in. Buying a new home is a very emotional purchase, and there’s a Suwanee-based business called Scent Air that’s conducted tests which indicate a 40% improvement in mood when people are exposed to pleasant fragrances. ScentAir provides ‘aroma marketing’ for retailers, builders and others.”
<!– end –><!– start –>Published Jan 26, 2007 <!– end –>
http://www.dawsontimes.com/RealEstate/need-a-new-home-follow-your-nose.shtml
